RNECE-West Subaward: Evaluation of a novel, low cost, low burden, scalable technology for evaluating EFNEP and SNAP-Ed effectiveness

Carrie Durward, Heidi LeBlanc and Paula Scott, Utah State University; John Hurdle & Patricia Guenther, University of Utah

The purpose of this study is to assess changes in fruit, vegetable, whole grain, and dairy grocery purchases before and after participation in Utah EFNEP and SNAP-Ed. Researchers will assess the utility of a novel technology that detects changes in grocery purchases using customer loyalty cards, and that quantifies expenditures on these foods. The technology is automatic, requiring no effort by the participants, minimizing reporting bias. The analysis is quick, low cost, and promises to scale to any population.

Timeline:

  • Start date – July 2015
  • Target completion date – August 2016